Why Love Organic?
Watania changed its farming philosophy to embrace farming through “organic” means only, thereby totally eliminating use of all chemicals and artificial fertilizers, and replacing them with natural pest insect repellants and sheep manure. The decision to embrace organic farming was heavily influenced by worldwide concerns about food safety and Sheikh Suleiman’s concern that only the healthiest, safest and most trustworthy food should be available to the Saudi consumer.
Watania Agriculture produces fresh organic vegetables and fruits, canned and bottled foods, fruit concentrates, juices, jams, packed foods, olives, olive oil and whole grains, teas and many more. From its humble beginnings 30 years ago was committed to a concept of purely natural nutrient-rich, toxin-free foods.
Watania Agriculture is one of the oldest natural and organic food company in Middle East, with the largest independent manufacture of processed organic foods it became known brand for organic foods. Most of its raw food comes directly from its own farms spread within Saudi Arabia. Some organic products not native to Saudi agriculture are care fully selected from known reliable producer of food products. Watania is fiercely dedicated to social and environmental responsibility and tracks the impacts of its food upstream with its suppliers through company operations and monitors the social impacts downstream all with full transparency and complete disclosure of ingredients and all handling. Watania has initially succeeded in winning clients confidence because of its transparent marketing and quality policies.
Watania continues to promote its organic brand image, through its extensive practices of social responsibility and environmental sustainability for creating competitively priced high quality products for its consumers.